Consumer networks and firm reputation: A first experimental investigation

Research output: Contribution to journalJournal articleResearchpeer-review

We examine the role of consumer networks in markets that suffer from moral hazard. Consumers exchange information with neighbors about past experiences with different sellers. Networks foster incentives for reputation building and enhance trust and efficiency in markets.
Original languageEnglish
JournalEconomics Letters
Volume108
Issue number2
Pages (from-to)242-244
Number of pages3
ISSN0165-1765
DOIs
Publication statusPublished - 2010

ID: 20785899